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Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition - Wheelen, Thomas a Hunger, J. a Hoffman, Alan a Bamford, Charles

Concepts in Strategic Management and Business Policy: Globalization, Innovation and…

  • Počet stran 432
  • Rok vydání 2017

Produkt Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition -…

od 2 125 Kč

v 2 obchodech

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International Marketing and Export Management - Albaum, Gerald a Duerr, Edwin a Josiassen, Alexander

International Marketing and Export Management - Albaum, Gerald a Duerr, Edwin a…

  • Počet stran 744
  • Rok vydání 2016

Produkt International Marketing and Export Management - Albaum, Gerald a Duerr, Edwin a Josiassen, Alexander zakoupíte na…

od 2 125 Kč

v 2 obchodech

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Principles of Marketing - Brassington, Dr. Frances; Pettitt, Dr. Stephen

Principles of Marketing - Brassington, Dr. Frances; Pettitt, Dr. Stephen

An introduction to marketing from a European perspective, this work explains the fundamental concepts and theories of…

od 2 129 Kč

v 2 obchodech

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Exploring Strategy, Text & Cases (Patrick Regner,Duncan Angwin,Gerry Johnson,Kevan Scholes)(Brožovaná)

Exploring Strategy, Text & Cases (Patrick Regner,Duncan Angwin,Gerry Johnson,Kevan…

Introduce your students to the latest concepts in strategic thinking with this industry-leading text.Exploring Strategy…

od 2 143 Kč

v 5 obchodech

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Principles of Operations Management: Sustainability and Supply Chain Management, Global Edition - Heizer, Jay a Render, Barry a Munson, Chuck

Principles of Operations Management: Sustainability and Supply Chain Management,…

  • Počet stran 768
  • Rok vydání 2023

Produkt Principles of Operations Management: Sustainability and Supply Chain Management, Global Edition - Heizer, Jay a…

od 2 156 Kč

v 2 obchodech

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Marketing Research - Nunan, Dan; Birks, David F.; Malhotra, Naresh K.

Marketing Research - Nunan, Dan; Birks, David F.; Malhotra, Naresh K.

  • Čeština
  • Rok vydání 2012

Revised edition of Marketing research, 2012.…

od 2 179 Kč

v 2 obchodech

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Project Management - Maylor, Harvey a Turner, Neil

Project Management - Maylor, Harvey a Turner, Neil

  • Počet stran 472
  • Rok vydání 2022

Develop the essential skillset to manage projects critical to business success. Project Management, 5th edition, by Maylor…

od 2 187 Kč

v 2 obchodech

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Essentials of Global Marketing - Hollensen, Svend

Essentials of Global Marketing - Hollensen, Svend

  • Čeština

Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the…

od 2 187 Kč

v 2 obchodech

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Introduction to Revenue Management for the Hospitality Industry, An: Principles and Practices for the Real World - Tranter, Kimberly a Stuart-Hill, Trevor a Parker, Juston

Introduction to Revenue Management for the Hospitality Industry, An: Principles and…

  • Počet stran 280
  • Rok vydání 2013

Produkt Introduction to Revenue Management for the Hospitality Industry, An: Principles and Practices for the Real World -…

od 2 187 Kč

v 2 obchodech

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International Human Resource Management - Edwards, Tony; Rees, Chris

International Human Resource Management - Edwards, Tony; Rees, Chris

This engaging textbook offers a readable introduction to International Human Resource Management. It explores the…

od 2 187 Kč

v 2 obchodech

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Corporate Financial Management - Arnold, Glen a Lewis, Deborah

Corporate Financial Management - Arnold, Glen a Lewis, Deborah

  • Počet stran 1128
  • Rok vydání 2019

Produkt Corporate Financial Management - Arnold, Glen a Lewis, Deborah zakoupíte na Bookshop.cz od nakladatele Pearson…

od 2 219 Kč

v 2 obchodech

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International Business: The Challenges of Globalization, Global Edition - Wild, John J.; Wild, Kenneth L.

International Business: The Challenges of Globalization, Global Edition - Wild, John…

Doprava od 79 Kč
Osobní odběr od 49 Kč
2 233 Kč

MEGAKNIHY.cz

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Quantitative Analysis for Decision Makers, 7th Edition (formerly known as Quantitative Methods for Decision Makers) - Wisniewski, Mik

Quantitative Analysis for Decision Makers, 7th Edition (formerly known as…

Doprava od 79 Kč
Osobní odběr od 49 Kč
2 234 Kč

MEGAKNIHY.cz

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Armstrong: Marketing An Introduction_p4 - Armstrong, Gary

Armstrong: Marketing An Introduction_p4 - Armstrong, Gary

Our goal with the first European edition of Marketing: an introduction has been to retain the great strengths of the US…

od 2 250 Kč

v 2 obchodech

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Consumer Behaviour – Michael R. Solomon,Margaret K. Hogg,Soren Askegaard,Gary Bamossy (EN)

Consumer Behaviour – Michael R. Solomon,Margaret K. Hogg,Soren Askegaard,Gary…

  • Čeština

Kniha 9781292245423 Consumer Behaviour Michael R. Solomon,Margaret K. Hogg,Soren Askegaard,Gary Bamossy…

od 2 263 Kč

v 5 obchodech

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Quantitative Analysis for Management, Global Edition - Haksever, Cengiz (Rider Univ, Usa); Render, Barry (Rollins College, Usa)

Quantitative Analysis for Management, Global Edition - Haksever, Cengiz (Rider Univ,…

\nQuantitative Analysis for Management helps you develop a real-world understanding of business analytics, quantitative…

2 268 Kč

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Analytics, Data Science, & Artificial Intelligence: Systems for Decision Support, Global Edition - Sharda, Ramesh; Delen, Dursun; Turban, Efraim; King, David

Analytics, Data Science, & Artificial Intelligence: Systems for Decision Support,…

Doprava od 79 Kč
Osobní odběr od 49 Kč
2 306 Kč

MEGAKNIHY.cz

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Integrated Advertising, Promotion, and Marketing Communications, Global Edition - Clow, Kenneth a Baack, Donald

Integrated Advertising, Promotion, and Marketing Communications, Global Edition -…

  • Počet stran 472
  • Rok vydání 2021

Produkt Integrated Advertising, Promotion, and Marketing Communications, Global Edition - Clow, Kenneth a Baack, Donald…

od 2 344 Kč

v 2 obchodech

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Advanced Management Accounting - Groot, Tom a Selto, Frank

Advanced Management Accounting - Groot, Tom a Selto, Frank

  • Počet stran 472
  • Rok vydání 2013

Produkt Advanced Management Accounting - Groot, Tom a Selto, Frank zakoupíte na Bookshop.cz od nakladatele Pearson Education…

od 2 344 Kč

v 2 obchodech

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Strategy: A View From The Top - De Kluyver, Cornelis; Pearce, John; Robbins, Stephen

Strategy: A View From The Top - De Kluyver, Cornelis; Pearce, John; Robbins, Stephen

For undergraduate and graduate strategy courses. This short, up-to-date, practitioner-oriented guide was meant to…

od 2 375 Kč

v 2 obchodech

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Enterprise and Small Business - Carter, Sara; Jones-Evans, Dylan

Enterprise and Small Business - Carter, Sara; Jones-Evans, Dylan

This text provides a comprehensive introduction to small businesses, the changing business environment in which they emerge…

od 2 375 Kč

v 2 obchodech

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Strategic Management and Competitive Advantage: Concepts Global Edition - Barney, Jay a Hesterly, William

Strategic Management and Competitive Advantage: Concepts Global Edition - Barney,…

  • Počet stran 392
  • Rok vydání 2019

Produkt Strategic Management and Competitive Advantage: Concepts Global Edition - Barney, Jay a Hesterly, William zakoupíte…

od 2 405 Kč

v 2 obchodech

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Global Marketing Management: International Edition - Keegan, Warren J.

Global Marketing Management: International Edition - Keegan, Warren J.

For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with…

od 2 406 Kč

v 2 obchodech

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Strategic Human Resource Management - Saunders, Mark N. K.

Strategic Human Resource Management - Saunders, Mark N. K.

\nA guide to managing human resources strategically, this book provides a holistic overview of the strategic HRM territory,…

2 488 Kč

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The Practice of Market Research - McGivern, Yvonne

The Practice of Market Research - McGivern, Yvonne

  • Čeština

This is a comprehensive account of the techniques and the day-to-day tasks of the researcher. Easy to read and understand,…

2 539 Kč

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Communication for Business - Shirley Taylor

Communication for Business - Shirley Taylor

\nAddresses various aspects of business communication. This book emphasises on basic business writing and rules of good…

od 2 562 Kč

v 2 obchodech

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Customer Relationship Management - Peelen, Ed; Beltman, Rob

Customer Relationship Management - Peelen, Ed; Beltman, Rob

'Customer Relationship Management' examines the entire scope of this subject including strategy, organisation, marketing and…

od 2 562 Kč

v 2 obchodech

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Strategic Brand Management - Kevin Lane Keller

Strategic Brand Management - Kevin Lane Keller

Brand equity is the main focus of this book, which provides readers with a valuable perspective and a common denominator to…

od 2 594 Kč

v 2 obchodech

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Business Analytics, Global Edition - Evans, James

Business Analytics, Global Edition - Evans, James

Doprava od 79 Kč
Osobní odběr od 49 Kč
2 616 Kč

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Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition - Barney, Jay a Hesterly, William

Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition -…

  • Počet stran 544
  • Rok vydání 2018

Produkt Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition - Barney, Jay a Hesterly, William…

od 2 687 Kč

v 2 obchodech

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Organisational Behaviour and Analysis - Rollinson, Derek; Dundon, Tony

Organisational Behaviour and Analysis - Rollinson, Derek; Dundon, Tony

Doprava od 79 Kč
Osobní odběr od 49 Kč
2 877 Kč

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