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Recenze Alibaba's World : How a Remarkable Chinese Company is Changing the Face of Global Business - Porter Erisman (EN)
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In September 2014, a Chinese company that most Westerners had never heard of held the largest IPO in history - bigger than Google, Facebook and Twitter combined. Alibaba, now the world's largest e - commerce company, mostly escaped Western notice for over ten years, while building a customer base larger than Amazon's, and handling the bulk of e - commerce transactions in China. How did it happen?…
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